Smooj

Smooj is a quirky, cold-pressed juice designed to restore energy and brightness to artists. As an illustrator for many years, I've often faced mental and physical fatigue, inspiring the creation of Smooj. Many iconic artists have famously used alcohol to spark creativity, so we chose a hip flask glass bottle to represent this idea and stand out from other brands. Each bottle also features hand-written artist proofs on the back, treating them as unique art pieces.

Project details

Client

RMIT University [Academic Work]

Project

Smooj

Year

2017

Services

Packaging Design Visual Identity Naming and Logo Design Concept Design

Credits

Mentored by Renato Gallina; Academic work completed at RMIT University.

Smooj

Smooj is a quirky, cold-pressed juice designed to restore energy and brightness to artists. As an illustrator for many years, I've often faced mental and physical fatigue, inspiring the creation of Smooj. Many iconic artists have famously used alcohol to spark creativity, so we chose a hip flask glass bottle to represent this idea and stand out from other brands. Each bottle also features hand-written artist proofs on the back, treating them as unique art pieces.

Project details

Client

RMIT University [Academic Work]

Project

Smooj

Year

2017

Services

Packaging Design Visual Identity Naming and Logo Design Concept Design

Credits

Mentored by Renato Gallina; Academic work completed at RMIT University.

Smooj

Smooj is a quirky, cold-pressed juice designed to restore energy and brightness to artists. As an illustrator for many years, I've often faced mental and physical fatigue, inspiring the creation of Smooj. Many iconic artists have famously used alcohol to spark creativity, so we chose a hip flask glass bottle to represent this idea and stand out from other brands. Each bottle also features hand-written artist proofs on the back, treating them as unique art pieces.

Project details

Client

RMIT University [Academic Work]

Project

Smooj

Year

2017

Services

Packaging Design Visual Identity Naming and Logo Design Concept Design

Credits

Mentored by Renato Gallina; Academic work completed at RMIT University.

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Joy Hermanto 🐸

About

Frequently referred to as Joy, Josephine Hermanto is an Indonesian designer proficient in multiple disciplines, currently operating from Melbourne, Naarm. Her professional capabilities span brand creation, print production, designing illustrations, and online digital designs. She's a fan of Polaroid and occasionally curates Kermit GIFs. Portfolio and resumé are available upon request.

Acknowledgement

I acknowledge the Woi wurrung and Boon wurrung people of the Kulin Nation as custodians who never ceded sovereignty of the unceded lands, waterways, and skies I currently am able work and live. I pay respect to their elders past, present, and emerging; extending that respect to all Aboriginal and Torres Strait Islander people.

Josephine Hermanto © 2024

Joy Hermanto 🐸

Frequently referred to as Joy, Josephine Hermanto is an Indonesian designer proficient in multiple disciplines, currently operating from Melbourne, Naarm. Her professional capabilities span brand creation, print production, designing illustrations, and online digital designs. She's a fan of Polaroid and occasionally curates Kermit GIFs. Portfolio and resumé are available upon request.

I acknowledge the Woi wurrung and Boon wurrung people of the Kulin Nation as custodians who never ceded sovereignty of the unceded lands, waterways, and skies I currently am able work and live. I pay respect to their elders past, present, and emerging; extending that respect to all Aboriginal and Torres Strait Islander people.

Josephine Hermanto © 2024

Joy Hermanto 🐸

About

Frequently referred to as Joy, Josephine Hermanto is an Indonesian designer proficient in multiple disciplines, currently operating from Melbourne, Naarm. Her professional capabilities span brand creation, print production, designing illustrations, and online digital designs. She's a fan of Polaroid and occasionally curates Kermit GIFs. Portfolio and resumé are available upon request.

Acknowledgement

I acknowledge the Woi wurrung and Boon wurrung people of the Kulin Nation as custodians who never ceded sovereignty of the unceded lands, waterways, and skies I currently am able work and live. I pay respect to their elders past, present, and emerging; extending that respect to all Aboriginal and Torres Strait Islander people.

Josephine Hermanto © 2024